If you're a publisher and involved in several initiatives online, it quickly becomes a daily routine to check your webiste's traffic STATS. Why ? Well, there's money in it, mostly. And sometimes it can be very useful to compare your website's traffic to the traffic of another site in the same category that exists longer. That way, you could potentially find gaps in your marketing strategy and act upon it. So what can be more handy that a site that offers this functionality: Compete.

The thing that really surprises me on the Compete website is the search function, which is powered by Yahoo. Compete clearly couldn't figure out it's own identity : search engine or traffic indexer...