Some time ago the ugly truth about digg became public knowledge. it was taken seriously, and Digg's rules were adapted. But for a lot of people, digg has become a thing of the past. But Digg did not go under – Digg continued and now added mutlimedia to the site.
Digg says the aim of the new features is to make Digg a more inviting environment for new users, in line with Digg's business imperative to broaden their audience beyond its techie Roots.
The most significant of the changes is the increased focus on multimedia as a way to reach their audience. With podcasting and more video added to the mix, Digg can perhaps tap into the YouTube/MySpace user base some more.()
I wonderif they will have a chance in a Youtube dominated world. Maybe it's time they're bought by Google ?!
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