Worldcoolers.org's goal is to raise public awareness to climate change. How ? From the website you can install a desktop application that will receive updates, articles and such. If you run Microsoft's Windows. So they leave out the ever growing Mac communitiy and Linux users.




Personally, I think it's fine to inform the public about global warming. But I have to say that this site does not look objective. And I don't think people appreciate another application they have to install, just to receive alerts from yet another website. Pity.